Product Manager (m/f/d)
- Location: Hamburg, Norderstedt - tesa Headquarter
- Entry as: Permanent
- Work Area: Marketing
What you will do
As a Product Manager, you will be responsible for driving the global strategy, development, and lifecycle management of our repairs product portfolio within the Industrial Trade and Converting business unit. You will lead the positioning, pricing, and market introduction of new products while ensuring the ongoing success of existing ones. Working closely with international sales teams, R&D, and marketing, you will identify new market opportunities, strengthen our competitive positioning, and contribute directly to the profitable growth of the segment.
Develop, coordinate, and implement international marketing strategies for new and existing products or product groups.
Define positioning and pricing strategies for the portfolio and lead the development, planning, and monitoring of the business plan for your product/market segment.
Manage the full lifecycle of new product development — from idea identification and concept creation to market launch and post-launch marketing activities.
Conduct market and competitor analyses to identify new applications and market segments for existing or new products.
Develop international communication concepts and materials in alignment with global brand and marketing guidelines.
Monitor performance (sales, profitability, market development) and implement corrective measures when needed.
What you will need
Successfully completed a degree in business administration, engineering, or a comparable field.
At least 5 years of relevant professional experience, including product management in a B2B environment.
Ideally, experience working in an international context.
Strong MS Office proficiency and experience in project management.
High self-motivation, assertiveness, teamwork, and strong communication skills.
Analytical mindset with a structured, process-oriented way of working.
Strategic and conceptual thinker with an international mindset.
Excellent written and spoken English skills.
What you can expect
tesa is one of the world's leading manufacturers of adhesive tape solutions, with a range of more than 7,000 products. With passion for technology, we drive innovation, reliability, and sustainability to shape a better future.
Our solutions make a difference in the work, products, and lives of our customers across a variety of industries, including Automotive, Electronics, and Home applications. With this, we address a broad segment of business customers, but also you as a private consumer.
You might be surprised to discover the many places where our adhesive solutions are at work, from the battery in your electric car, to the display of your mobile phone, and even in the elevator in your building. Wherever you look, you'll find tesa - holding the world together since more than 125 years.